What is a Sales Page you ask? A sales page is a dedicated landing page built to convert ad traffic into customers. You can think of sales pages as the modern sales letter, but more targeted and data-driven.

A good sales page is more than just a convenient place to send click-throughs. It’s the best place to send someone who clicks on a targeted ad, whether you’re running paid ads on Facebook or an email marketing campaign.

For more on Sales Pages and how to create an effective one click here