Have you ever wondered why your posts get such little engagement despite having thousands of followers? Don’t take it personally, social media has become a pay-to-play arena. Recent studies have discovered that as little as 5.2% (sometimes less) of your Facebook followers see your content organically.

So what now? Do you drop organic posting altogether? Do you double your ad spend? Or do you just soldier on? The answer is “yes” to all of the above, but also so much more. Click here to read on